As a soon-to-be college graduate, I can say with confidence I know the job application process pretty darn well. I’ve filled out my fair share of applications, and in doing so I’ve discovered a seemingly impossible task my peers and I face: gaining enough job experience before graduation. All hope comes to a halt as… Read More Are Internships the New Entry-Level Job?
Despite having faced a decent number of them, I still view transitions as a challenge. Fortunately, though, I am generally up for the task of adapting. Because I will be graduating this spring from American University when I complete my internship with Bravo Group, I have been contemplating the next significant transition to come. Upon… Read More Transitions and Adaptations: Discovering What Works
I was fortunate to pick the wonderful brain of one of the social media community managers at Bravo Group, Aly Bartolomei, for tips on how to represent a brand using social media.… Read More Talking Tone: How to Successfully Represent a Brand on Social Media
You do not often hear the word “bravery” tossed around millennials my age, but it is a word that I desperately cling to as I wade through this challenging chaos called life.… Read More Braving the World at Bravo
You can collect facts until your brain is about to explode with all the information you have stuffed inside of it. But unless you know how to use it, what is it all for? Employers need people who can think for themselves and handle the unknown. In college, you’re given a syllabus at the beginning… Read More Hope for the best, prepare for the worst
Oftentimes, my favorite stories are the ones about someone who defeats the odds and succeeds. This is why Bravo Group‘s motto stuck out to me. Win Tough Fights ™ is exactly what I want to do with my future. As a student, I traveled to Haiti and Guatemala to serve in refugee camps and villages, and… Read More I Think, Therefore I Write, Therefore I Am
As this summer and my internship are coming to a close, I am filled with mixed feelings. I am excited to go back to school and enter my senior year at Penn State, but I am sad to be leaving my internship and the people I’ve gotten to know and love at Bravo Group. This… Read More I’m Not a Fan of Goodbyes
Across all of our recent brainstorming sessions, the same thing seems to come up: Videos receive more engagement than any other type of content. This is so true — anytime I log in to Facebook, my feed is populated with mostly videos autoplaying as I scroll through, making watching effortless. This works effectively. It grabs… Read More Design in Motion
In the past, public relations professionals were limited to measuring the effectiveness and value of their work by counting news clippings, looking at competitors, counting the number of attendees at events and receiving client feedback. As PR and marketing for businesses have made their way to the digital world, new and improved ways of measuring… Read More The Value of Public Relations: How is it Measured?
All of my best experiences have started with being scared. Unsurprisingly, I was scared when I began my internship with Bravo. I didn’t have any real agency experience and I didn’t know what to expect—maybe that’s why it was so scary. With a month behind me at Bravo, I honestly can say it is panning… Read More One Month Down, A Lifetime To Go